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Why Visualizing Success Isn't As Farfetched As It Sounds

Why Visualizing Success Isn't As Farfetched As It Sounds
Fast Company
By Laura Vanderkam
Published: January 8, 2015
>> Why Visualizing Success Isn't As Farfetched As It Sounds

Fast Company profiles a new study in the upcoming Academy of Management Journal that supports the age-old "visualize success" mantra. The study, co-authored by Andrew Carton (University of Pennsylvania), Chad Murphy (Pennsylvania State University), and Jonathan Clark (Pennsylvania State University), also finds that visual imagery in corporate vision statements are more effective than focusing on values.

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