Women are vastly underrepresented in the enterprise software industry.
Less than 2% of all U.S. enterprise technology startups have at least one female founder, according to a report from venture-capital firm Work-Bench. U.S. Labor Department data also found that in 2019, women made up only 18.1% of software developers in the country.
AOM Scholar Dana Kanze, an assistant professor of organizational behavior at London Business School, has pursued research that explains some of the reasons why female founders might struggle in early stages of trying to secure funding, and therefore might be less likely to get their startups off the ground.
Read the original research in Academy of Management Journal.
Learn more about this AOM Scholar and explore her work: